Sans Serif





San Diego | Beach Font Set


San Diego is a four-font typeset that is made specifically to make a designer’s job a little easier. It has a beautiful vintage style that makes retro line-style logos a breeze to make! It’s also perfect for invitations, signage, and so much more.

There are four fonts in four different sizes (tall, medium, small, and extra small) that work together to create a cool vintage logo look.

The best part? Each font size has the same stroke width. That way, you don’t have to worry about varying letter thickness messing with the consistency of your design.

Even the decorative elements come in two sizes (tall and medium) to accompany the main letter sizes.

Fair warning: This font is mainly for designers and those who have experience in Photoshop and Illustrator. Many of my other fonts are very simple to use, but this one is a bit more complex. Take a look at the video thumbnail to see what it looks like in use!

The line heights are currently meant to make switching letters within a single typed word easy. You can observe this in the video. The extra-small size requires a little more line height adjustment, as can be seen.


Take it for a spin

Obsession-worthy fonts you can fall in love with

Get inspired



San Diego Tall – a sleek and slender vintage style font

San Diego Medium – a font that is approximately half the size of the tall version, making word/letter contrast simple

San Diego Small – a font that is approximately half the size of the medium version, accompanying it beautifully with accent letters

San Diego Extra Small – a font that is approximately half the size of the small version. This one is great for more decorative type, like state abbreviations, years of establishment, etc.

San Diego Decorative Tall – 26 awesome decorative elements that correspond with the tall size font

San Diego Decorative Medium – 26 awesome decorative elements that correspond with the medium size font


Pair it with


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But wait, how can I use this font?

Can I use these fonts for my logo?

Yes! You'll need a desktop license to use this font for your logo or other print designs. If you'd like to use the font on your website (outside of a rasterized image), you'll need a web license as well.

What’s the difference between licenses?

Each font license covers different usage situations. For example, a desktop license will cover the functions of most design work (i.e. making logos, print materials, social media promos, etc.).

A web license, however, is needed when you want to use the font on a website (i.e. using a custom font for your website headers). You won't need a web license if you create images with the text that you upload to your site – for example, a logo on a website is just fine with a desktop license because it's an image, not editable type.

An e-pub license is specifically for ebooks, so if you wanted to use a font for your chapter titles and publish the book to Kindle or another ebook format, you'll need an e-pub license.

App licenses are appropriate when you'd like to use the font as non-editable text in an app. Note: this is not a server license, so you cannot use an app license for print-on-demand or customizable design apps (i.e. Canva, Over, etc.).

How many licenses do I need?

You'll need as many licenses as users. So if you work at a design firm where 30 designers on your team will need access to the font, you'll need to purchase 30 of the appropriate license.

Desktop License Use includes one license, which can be used for:

  • Logos
  • Branding
  • Non-editable Invitations
  • Packaging
  • Products
  • Canva

Desktop License Use does not accommodate:

  • App use or web use where customers can use the font to customize products (i.e. if you're creating an app or site that uses embedded fonts to customize, like Over or
  • Ebook use
  • Downloadable/customizable PDFs
  • Server upload (if you need more than one designer to have access to the files, a separate license needs to be purchased for each designer or person requiring the files)

Have a different question or a special use you need a license for?

Just shoot me an email at and I'll be happy to help!

Take the Quiz:

Which license(s) do I need?

*Note: Based on your project, you may need two different licenses so keep in mind you may have to take the quiz twice depending on your needs!